BRETT SAPPINGTON, DIGITAL ENTERTAINMENT RESEARCH DIRECTOR, PARKS ASSOCIATES, DALLAS:
"If you're AT&T, who do you want to include in your own skinny bundle? The channels you own. This means if you're a small content network, you have less negotiating power, because the bundler owns its own content."
Sappington added that without conditions, AT&T doesn't have to guarantee anything other than its promise that it will play nice with other distributors and content providers.
"That's a big win for AT&T."
From the article "Instant View: Federal Judge OKs AT&T Takeover of Time Warner."
A recent survey of 8,000 internet households from Parks Associates found that 42% of internet households in the U.S. say they subscribe to a traditional pay-TV service as of Q3 2024, down from 75% in...
Smart TVs have quickly become the go-to for TV viewing. According to a new Parks Associates report, which surveyed 8,000 U.S. households with internet access, 68% of respondents have a smart TV, up fr...
For the third consecutive year, Amazon’s Prime Video has outranked its competitors as the most-used streaming service in the United States, according to a report released by Parks Associates on Tuesda...
A recent report from market research and consulting company Parks Associates shows that each year 1% to 2% of broadband households return smart home devices, from a 2% to 5% purchase rate. From the...
