“ADT is a powerhouse player in the residential security space, and this move to divest its commercial business shows the focus they are highly focused on the residential market,” adds industry analyst Elizabeth Parks of research firm Parks Associates. “With the large investments of Google and State Farm, we anticipate ADT to continue to introduce new offerings into the market that extend beyond just traditional security solutions. The interactive services and connected devices attached to systems give new value and meaning to consumers, and new revenue opportunities for ADT.”
From the article, "Insta-analysis: ADT to divest its full commercial business" by John Dobberstein, Paul Rothman
Leading IoT research firm Parks Associates will host over 200 industry executives this week at the 11th-annual Connections Europe: Smart Home, IoT, and the Connected Consumer. The executive conference...
Parks Associates has released its updated top 10 list for subscription over-the-top (OTT) video services, based on number of subscribers, with Netflix retaining its top position while services Sling T...
A new market snapshot by Parks Associates reveals 50% of consumers who try a VR (virtual reality) headset enjoy it and make plans to purchase one, while 15% who try one enjoy the experience and then b...
Parks Associates will present new connected entertainment research at CES 2017 in January. The international firm will host the 11th-annual Connections Summit: IoT and the Smart Home on January 5 at t...
