As the lines between device makers, network operators, and content providers blur, the user experience has become more critical both as a point of competitive differentiation and a way to increase customer satisfaction. Fast and intuitive navigation and search, picture quality, and broadband performance are all major components of the user experience. New features such as convenience services and natural device communication methods continue to drive innovation forward.
From the article "Innovations In Content Discovery, Quality Key To Improving Users' Streaming Media Experience" by Barbara Kraus.
“People are going to look at the price point first,” said Steve Nason, research director at Parks Associates. HBO Max costs $15, same as the HBO Now streaming service it’s supposed to replace, with di...
A survey of 5,000 adults by Parks Associates indicates roughly half, 52 percent, are willing to share tracking data in an app while 28 percent are unwilling. Twenty percent are willing but only with p...
“They’re all analyzing and asking, ‘Is it best for us to throw everything into one service, like an HBO Max, or have a main anchor service like a Paramount+, but also have the existence of other servi...
WarnerMedia has yet to clinch a deal to get the service on Roku, the other dominant streaming device — although Roku users now have a workaround for that (more on that below). Together, Amazon and Rok...
