Parks Associates recently reported that 66% of subscribers that get fixed wireless from T-Mobile or Verizon consider their prices to be fair or good. “This compares to 51% of fiber subscribers and 35% of cable subscribers,” as Telecompetitor reported in January.
From the article, "Industry Voices: WISP industry 'hot as ever'" by Jeff Moore
TiVo’s operating system is already in use in Europe, but it faces stiff competition in the U.S. Data shared by Parks Associates in November shows that Amazon, Roku, and Samsung account for 65% of all...
In December, Parks Associates announced that its research project Home Services Dashboard has revealed that ARPU for traditional services bundled with home internet increased year-over-year in 3Q 2024...
“We couldn’t get it going, actually, at our house for some reason,” said Elizabeth Parks, president and chief marketing officer at market research firm Parks Associates. She was one of many viewers...
Whatever the business model is, it's working. Data from ComScore indicates that Roku controls an industry-leading 37% of the United States over-the-top (non-cable) connected-television advertising mar...
