Less than 10% of Western European broadband households are familiar with smart products, according to Parks Associates.
New Parks Associates research shows low consumer familiarity with smart home technologies in key European markets, while one-third of broadband households have strong concerns about the security of smart home products.
From the article "In Europe, less than 10% familiar with smart products" by BroadbandTVNews.com.
Research from market research and consulting company Parks Associates reveals that 20 per cent of US pay-TV subscribers say they are dissatisfied with their pay-TV service, representing a 100 per cent...
According to the latest Market Snapshot: OTT and Pay TV: Partnerships and Competition, from research and consulting firm Parks Associates, which examines competition in the US entertainment marketplac...
“Today, consumers are satisfied with many of their existing products, provided they are working well,” said Tricia Parks, President, CEO, and Founder, Parks Associates. “Many product categories are fo...
New research from analyst firm Parks Associates shows that 6 per cent of US broadband households are highly likely to subscribe to an online pay-TV service within the next 12 months, which would more...
