Hulu isn't the only company to recognize that trend. A host of live-TV streaming services are cropping up online, and the marketplace is growing crowded. Dish Network Corp.'s Sling TV and Sony Corp.'s PlayStation Vue already offer cable-like packages over the internet, and AT&T is introducing DirecTV Now at an event Monday in New York. Amazon and Google's YouTube have also been working on similar plans. (Thus far none has been a major hit; the biggest, Sling, has about a million subscribers, according to Parks Associates.)
From the article "Hulu CEO Plots A Way To Stand Out From The Crowd" by Lucas Shaw.
New research from Parks Associates shows that in the UK, 55% of broadband homes watch OTT video. In France, the total is 51%. The levels of OTT usage lag that of the US, where 70% of broadband home...
Parks Associates has announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 mont...
Viewers vote on the actions of the protagonist -- leading to one of seven endings -- using a smartphone app while the movie keeps rolling seamlessly for between 70 and 90 minutes. "This type of con...
Amazon and Roku both have greater distribution in the U.S. than Apple TV. According to a Parks Associates report from last May, Roku has a 37 percent market share in the U.S., followed by Amazon Fire...
