Providing market intelligence for more than 35 years

In The News

How to Ease Consumer Health Data Privacy, Security Concerns

With an increase in mHealth options, and more healthcare organizations implementing BYOD policies, it is not surprising that health data privacy and security concerns exist. However, a recent survey found that nearly one-quarter of consumers are concerned that their health information may become compromised through connected devices.

A new Parks Associates survey found that 23 percent of US broadband households have health data privacy and security concerns when it comes to connected devices. Moreover, 23 percent of survey respondents said that they have similar concerns with fitness tracking devices.

Parks Associates Director of Health and Mobile Product Harry Wang explained in an interview with HealthITSecurity.com that the survey has important takeaways for healthcare providers. There is significant consumer demand for stronger privacy and security measures when it comes to connected health devices, Wang said, and organizations need to ensure that they are doing better in those areas.

From the article "How to Ease Consumer Health Data Privacy, Security Concerns" by Elizabeth Snell.

Previously In The News

Smart Home Gadgets Need To Live Together

“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...

The Secret to the Apple TV's Comeback Could Be 4K

If Apple does come out with a new Apple TV, it will be the first update to the product line in two years. Apple's rivals have been hard at work updating their streaming boxes in that time, so it's no...

Roku Posts More Stellar Results In Q2 As Stock Price Continues To Surge

its earnings release, Roku cited data from Kantar Milward Brown anointing it the No. 1 TV streaming platform in the U.S. by hours streamed. According to a survey by Strategy Analytics, the Roku operat...

Nearly Half Of U.S. Broadband Homes Have Multiple Streaming Subscriptions – Study

The number of U.S. broadband households subscribing to two or more OTT services has more than doubled since 2014, according to a new study by streaming media tracker Parks Associates. Nearly half — 4...