New data from Parks Associates reveals that the more smart home devices a user has, the more likely they are to own a security system. In her June “The Smart Money” column in Security Business, Parks Associates’ Jennifer Kent encourages integrators to “inspire these middle-market buyers to acquire their next 3-5 smart home devices.”
Both Parks and Deloitte find that no one device category is adopted by more than 30 percent of users, and Deloitte’s research further finds that most users haven’t even settled on a single platform like Alexa or Google to unite their devices.
From the article, "How to Build Lifelong Residential Customers" by Will West
Google Assistant, along with other voice-control platforms like Amazon Alexa and Apple Siri, is gaining steam as a smart home control solution. According to a study by Parks Associates, consumer adopt...
According to Parks Associates, more the 12 million households will have a smart water leak detector, more than 40 million will have a smart thermostat, nearly 50 million will have a smart light bulb,...
In-home broadband has become "the fourth utility" in United States households, many of which have multiple connected devices and viewing screens. More than 85 percent of U.S. homes have broadband serv...
A recent Parks Associates market snapshot noted the explosion of smart home services, with more than one-quarter of U.S. broadband households reporting to own at least one connected device, a number s...
