Providing market intelligence for more than 35 years

In The News

How The Internet Of Things Is Already Changing The Way We Cook And Eat

There's much more to this evolution in how we eat than who delivers the food to us. The Internet of Things (IoT) has maneuvered itself into the kitchen. According to Parks Associates, more than 17 percent of US homeowners are planning on buying a smart kitchen appliance this coming year. With the help of technology, we are now able to enjoy feasting at a higher level in the comfort of our own homes.

Take for example the trendy sous-vide cooking style, a precise temperature control method of cooking food, once only used in top Michelin restaurants. It is now available for home use.

From the article "How The Internet Of Things Is Already Changing The Way We Cook And Eat" by John Boitnott.

Previously In The News

Most Consumer Electronics Buyers Consider Only One Brand

The majority of consumer electronics (CE) buyers, 71%, only consider one brand when shopping, according to new consumer research from Parks Associates. In some categories the numbers are even more ove...

Top 5 Home Tech Trends and Opportunities for 2017: From Voice Control to VR

Parks Associates research indicates 40 percent of U.S. smartphone owners use voice-recognition software, generally eclipsing the use of phones for streaming music to speakers or video to a second scre...

Parks Associates: 60% of New Security Systems Are Self-Installed

Data from Parks Associates’ recent DIY security research suggests a sharp rise in self-installed security systems in the last few years. From the article "Parks Associates: 60% of New Security Syst...

Network Security: Hacking Fears Could Scare Consumers Away from Smart-Home Devices

The rising occurrence of high-profile security hacks and privacy breaches, as well as being personally victimized, are contributing to ever-increasing consumer anxiety about smart home devices and pla...