Providing market intelligence for more than 35 years

In The News

How Philips and ADT are adapting to a new generation of seniors

Like all populations, the population of seniors in the United States is changing. And a generation of rising seniors is more technically savvy, is living longer, and has higher expectations for aging than ever before. This is creating new opportunities and challenges for the aging in place market, according to presenters on a Parks Associates webcast called “Connected Health in the Smart Home: Use Cases and Partnerships”.

Parks Associates Director of Health and Mobile Product Research Harry Wang moderated a discussion with Paul Adams, senior director of product management at Philips and Don Boerema, senior vice president and chief corporate development officer for The ADT Corporation.

From the article "How Philips and ADT are adapting to a new generation of seniors" by Jonah Comstock.

Previously In The News

America’s Over-The-Air Audience Remains Steady Amid Streaming Era

Per tech research firm Parks Associates, 30% of OTA households prefer to have antennas to watch live news, and 20% prefer them for live TV, sports, and movies. From the article, "America’s Over-The...

Building Grid Resilience Amid Climate Change

According to Parks Associates, there is a strong overlap with security and smart home households and solar panel ownership: 17% of security system owners report also owning solar panels, compared to j...

The Smart Money: 7 Smart Home and Security Trends from CES

Parks Associates hosted the 18th annual CONNECTIONS Summit at CES, bringing industry leaders from the connected home together to share insights and updates on the state of the smart home and security...

Hub: Amazon Eyes Winning Formula With Ad-Supported Prime Video

A separate study from Parks Associates found that Prime Video still remains the No. 1 SVOD service in the United States, based on subscriber tallies. Prime is estimated to have 160 million members in...