With many media and content companies jumping on the streaming TV bandwagon, the marketplace is becoming increasingly fragmented, and it’s creating even more competition for high-quality content to keep viewers hooked: Already there are over 200 OTT services in the U.S. market, according to Parks Associates.
From the article "How OTT Will Innovate In 2018" by Jim Wilson.
In an update today of its ranking of subscription OTT services in the U.S., Parks Associates said HBO Now and Starz have entered the top five, trailing only streaming giants Netflix, Amazon and Hulu....
“We need to look at problems in the home from a holistic perspective and realize it is the value of all these devices working together that will drive adoption of the smart home,” EVRYTHNG senior vice...
A new study of smart home device owners conducted by Parks Associates in the US has found that 12pc never have their technical problems solved, compared with 5pc in the previous three years. “Stron...
In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...
