Around 40 percent of U.S. broadband households reported in a Parks Associates survey near the end of 2015 they had a recent privacy or security problem with a connected device, primarily a virus, spyware or a company tracking them, Brad Russell, a research analyst at the research firm, observes.
From the article "How Concerned Are Potential IoT Customers With Privacy And Data Security?" by Laura Hamilton.
A large majority of consumers in the United States are expressing greater levels of interest for all types of data privacy and security solutions, according to new research by Parks Associates. The r...
It is this convergence of technology and convenience that is driving interest in, and spending on, security. In fact, nearly half of consumers who currently own or intend to buy a smart door lock, a s...
Do-it-yourself security systems and no-contract, hybrid monitoring solutions enabled by DIY security will expand professional monitoring services, conservatively, to an additional 5% of U.S. household...
NEW PARKS ASSOCIATES WHITEPAPER ADDRESSES SECURITY SYSTEM INNOVATIONS ENABLED BY SMART HOME CONNECTIVITY. Parks Associates, an internationally recognized market research and consulting company, has...
