Across the span of consumer electronics, people over 55 get short shrift, often seen as caricatures of frailty or a market that doesn't look sexy in a startup's funding presentation. But the over-55 market composes one of health tech's biggest white spaces. "There needs to be much more focus on developing great technology for seniors," says Jenniifer Kent, Senior Director at Parks Associates.
From the article "Home health tech you need to watch in 2021" by Brian Cooley.
Smart home applications may still be seen as a novelty, but in-home security is on the rise with Parks Associates forecasting that about 24 percent of U.S. broadband households will have an IP camera...
Mirai, and other similar attacks, could become an even larger problem as more consumers continue adopt IoT devices at the home. Indeed, IAB revealed in its recent study that two-thirds, or 62 percent,...
Do-it-yourself security systems will cause some shifts in the residential security market as more than two million broadband homes will have a self-monitored system by year's end. According to rese...
The adoption of smart home devices reflects the overall Internet of Things (IoT) trend. A recent Parks Associates study revealed that in homes with a broadband connection, 26% now own a smart home dev...
