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Here's Why Amazon and Google Could Dominate Home Security

March 29, 2019

home automation

The Motley Fool

Research from Parks Associates shows consumers who plan a home security purchase within the next year are twice as likely to buy a smart-home product, such as video doorbells, cameras, or door locks, than they are to buy a professional monitoring service, like those offered by ADT, Brinks, and Vivint.

The trend also has the potential to help lift Arlo Technologies (NYSE:ARLO), which has had a rough go since it was spun off from Netgear last year -- it's lost three quarters of its value since its August IPO. But Arlo, a security-camera maker, has placed its chips on high-priced, high-end systems at a time when the public is looking for low-cost solutions.

From the article 'Here's Why Amazon and Google Could Dominate Home Security" by Rich Duprey.

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Why are integrators important to Amazon? Quigley calls custom integrators “the new architects” of the smart home. He cites data from Parks Associates that even though 60 percent of consumers say th...

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Parks Associates research indicates 40 percent of U.S. smartphone owners use voice-recognition software, generally eclipsing the use of phones for streaming music to speakers or video to a second scre...

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One chief reason for the meteoric rise in DIY competition, of course, is market penetration — read: the historical lack thereof. According to the latest Parks Associates research, 75% of U.S. househol...

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