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April 21, 2016
Virtual care is on the rise – more than 200 million people used virtual care services in 2015, and it is estimated that more than 50 percent of doctor visits could be converted to virtual appointments. Despite exponential growth in Virtual Care delivery, most medical schools, hospitals, clinics, and private practices still lack up-to-date training and certification programs on the best methods for delivering care remotely.
Parks Associates predict that video consultations will be increasing by 118.5% per year through 2018. Constituting far more than just “telemedicine” or providing care remotely over video or the telephone, Virtual Care is an entirely new and comprehensive way to practice medicine.
From the article "HealthTap Launches Virtual Care Certification Program For Doctors" by Jasmine Pennic.
Parks Associates analyst Brett Sappington agreed that it will be compelling for some customers, particularly due to content that won’t be available elsewhere like MLS games and some of the college spo...
Media research firm Magrid has found that 26% of millennials share passwords for video streaming services, while Parks Associates predicts that in 2021, $9.9 billion of pay-TV revenues and $1.2 billio...
Brett Sappington, director of research at Parks Associates, said price increases are a leading reason why viewers cancel subscriptions. “Customers don’t like surprises that hurt their pocketbook,”...
Most companies don’t disclose quarterly churn rates, though third-party organizations such as The NPD Group and Parks Associates track cancellations through research and surveys. Data from analytics f...
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