Providing market intelligence for more than 35 years

In The News

HealthTap Launches Virtual Care Certification Program For Doctors

Virtual care is on the rise – more than 200 million people used virtual care services in 2015, and it is estimated that more than 50 percent of doctor visits could be converted to virtual appointments. Despite exponential growth in Virtual Care delivery, most medical schools, hospitals, clinics, and private practices still lack up-to-date training and certification programs on the best methods for delivering care remotely.

Parks Associates predict that video consultations will be increasing by 118.5% per year through 2018. Constituting far more than just “telemedicine” or providing care remotely over video or the telephone, Virtual Care is an entirely new and comprehensive way to practice medicine.  

From the article "HealthTap Launches Virtual Care Certification Program For Doctors" by Jasmine Pennic.

Previously In The News

Apple TV+ interface is more important to streaming video users than content

Research firm Parks Associates claims that the content of a streaming video service is less important than the user interface design and how easy it is to find something to watch. The report comes ahe...

Streaming TV Is Alphabet’s ‘One That Got Away’

Google’s Chromecast streaming-TV device didn’t lose ground, but given that it’s only utilized as a streaming TV device by 17% of streaming video viewers — despite launching in 2013 with considerably l...

Bloomberg Attacks Apple TV As Failing To Be "A Groundbreaking, iPhone-Caliber Product"

According to U.S. market research published by Parks Associates last summer, Amazon media player products narrowly out-shipped Apple TV (for a 22 vs 20 percent share of the market) in 2015, but that a...

Parks Associates: 29% of Consumers Get Most of their News from Social Media Platforms like Facebook and Twitter

PRESS RELEASE: New consumer research from Parks Associates reveals 29% of U.S. broadband households get most of their news from social media platforms like Facebook and Twitter. According to 360 View:...