In an update today of its ranking of subscription OTT services in the U.S., Parks Associates said HBO Now and Starz have entered the top five, trailing only streaming giants Netflix, Amazon and Hulu.
Showtime and CBS All Access are now Nos. 7 and 8 on the list, respectively, and the WWE Network has fallen out of the top 10 as original scripted fare proves a strong draw for subscribers. While Parks does not include subscriber tallies along with its rankings, there is a significant spread between Netflix at No. 1 — 58.5 million subscribers as of Sept. 30 — and the rest of the pack. After about two to three years in the marketplace, HBO Now, Starz, Showtime and CBS All Access are each in the single-digit millions of subscribers.
From the article "HBO Now And Starz Enter Top 5 In Ranking Of U.S. SVOD Services" by Dade Hayes.
Samsung achieved a 31 percent share, Parks Associates noted. That further cemented the company's position as the second-most popular phone vendor in the U.S., easily surpassing third-place LG, which m...
Apple might still be in the lead, holding 40 percent of the smartphone market, but its competitors are starting to catch up. Looking at the latest United States smartphone market share numbers, resear...
New data from Parks Associates (www.parksassociates.com) shows that 70% of U.S. households with smart energy devices report saving money due to reduced energy consumption. However, the report also not...
Roku faces massive, deep-pocketed competitors — but so far the 700-employee company has more than held its own in the streaming-media device market. In the first quarter of 2017, Roku had 37% share of...
