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October 14, 2018
Even with the recent decline of Roku stock price, the shares are still not cheap, as they have a trailing price-sales multiple of 10.75. But then again, Roku stock deserves a premium, given the company’s growth rate and its dominance of its industry. According to Parks Associates, ROKU has about 37% of the streaming media player market, versus Amazon.com’s (NASDAQ:AMZN) 28% and Apple’s (NASDAQ:AAPL) 15%. Keep in mind that the market is expected to double by 2022.
From the article "Has the Pullback of Roku Stock Created an Opportunity?" by Tom Taulli.
According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...
According to researchers at Harvard University, Americans spent nearly $420 billion on home improvements and repairs in 2020, as households modified living spaces for work, school, and leisure in resp...
In the short term, consumers are more than happy to keep paying for multiple services. According to a report published by Parks Associates in June 2021, 46 percent of US homes with broadband-level Int...
Fortunately for pay-television providers, Kelling is not alone in what the industry calls “over-the-top” video consumption. According to the market research firm Parks Associates, 81 percent of U.S. h...
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