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"Declines in wired video service are definitely not something that traditional providers are ignoring," said Glenn Hower, a research analyst with researcher Parks Associates.
He pointed to the new streaming TV services, such as Sling and Comcast's Stream TV. And DirecTV, which was acquired by AT&T in July, he said, has "fiercely held onto the rights for the NFL Sunday Ticket, which is a huge seller for them."
From the article "Hardware Still Rules For Dish, As Electronics Fade At Annual CES Event" by Tamara Chuang.
It also hopes to bring new consumers into the market. The US smart home market has long been plagued by slow growth, largely due to device and platform fragmentation and high prices. However, consumer...
Over a half of US broadband households have a combination of pay-TV and at least one OTT service, Parks Associates found. Also, the research found that approximately 33% of cord-cutters would have sta...
Broadly, Roku has been able to capitalize on the secular viewership shift from linear TV to OTT platforms. In August 2017, Parks Associates found that Roku had a 37% share of the streaming media playe...
TV audiences have fractured, with over half of US households streaming OTT content daily, according to recent Parks Associates research. Advertisers have followed suit, and 2016 marked the first year...
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