Smart home products provide us with numerous benefits to make our lives more convenient. However, that convenience can come with a price.
It’s no secret that in spite of the benefits of smart home products, they can also be prone to hacking. This isn’t lost on consumers.
According to Parks Associates, 79% of US broadband households are concerned about data security or privacy issues. These concerns are no doubt fueled by horror stories of hackers speaking to people through their smart home cameras.
From the article "Hacker Turns Up Nest Thermostat, Plays Vulgar Music Through Family’s Camera" by Steve Karantzoulidis.
Parks Associates found that there was little difference when it came to concerns about someone controlling smart products uninvited versus accessing the historical data products generate. In both case...
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“Today, consumers are satisfied with many of their existing products, provided they are working well,” said Tricia Parks, President, CEO, and Founder, Parks Associates. “Many product categories are fo...
