Consumer interest in UAVs has been less than anticipated by the industry, and the Karma recall isn't going to improve that, observed Brad Russell, a research analyst with Parks Associates.
Less than 5 percent of U.S. broadband households own a drone, and less than 4 percent said they were interested in owning one at the beginning of the year, he noted.
"Negative drone stories in the press and mechanical failures, such as GoPro's recent troubles, are likely stifling consumer interest outside of film and video professionals and enthusiasts," he told TechNewsWorld.
From the article "GoPro's Drone Initiative Crashes With Karma Recall" by John P. Mello Jr.
The new Hulu service is an attempt by its traditional entertainment company owners to secure their footing in television’s digital future, where streaming has become the norm and competition from deep...
To present the content for this session, the TecHome Builder Summit is bringing in one of the leaders in home technology research. Tom Kerber, the director of IoT strategy for Parks Associates, will b...
The consumer demand for mobile streaming isn’t lacking either. Among U.S. households, more than half want their next car to offer Wi-Fi, according to Jennifer Kent, connected car analyst for Parks Ass...
Parks Associates, a market intelligence firm, claims that while connectivity is still in its infancy, it is moving along rather quickly. “We’re moving past the early adopter phase of connected cars,”...
