Google first tested the potential of its streaming media technology with Chromecast, a $35 dongle that can be plugged into a television set to enable people to access digital video services such as YouTube or Netflix. Chromecast was introduced in 2013 and has become a huge success for the online search company. According to Parks Associates the device has emerged as the number two media-streaming device in the US, capturing 20 percent of sales to American homes with broadband access during the first three quarters of last year.
In yesterday’s trading Google shares fell 1.9 percent to $519.46, leaving the company with a market capitalisation of $358.23 billion. The current consensus estimate suggests that investors should buy equity in the company.
From the article "Google share price: Company expands Chromecast technology to target home audio" by Farquar McIntosh.
Parks Associates announced OTT data showing that at the end of 2015, approximately 20% of US broadband households had cancelled at least one OTT video service in the past 12 months. In 2Q 2015, 18% ha...
“Over 70% of voice-recognition users are satisfied with the experience of using this solution on their smartphones, which is driving experimentation with this functionality on other platforms, includi...
Speaking in a presentation at Broadband World Forum entitled Making money in the new world of video, Brett Sappington, he said that there had been a rush to OTT in the last few years. In the US, for i...
Last year, research firm Parks Associates found that 16 percent of U.S. households with broadband admitted either borrowing video log-ins or sharing their own credentials. For many people under 40, sh...
