Things have changed. Parks Associates analysis in 2014 found that Chromecast had replaced Apple TV in second place behind Roku. Its market share was 20%. In 2019, though, Parks Associates found that only 11% of all streaming players installed in the United States are Chromecast devices. Meanwhile, Roku has maintained its status as an industry leader, and Fire TV has surged to a 30% market share.
From the article " Google's Next Chromecast Could Look More Like a Roku Box" by Stephen Lovely.
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The Amazon Echo (more commonly known as “Alexa” based on the keyword voice command that triggers the female-sounding response) came on the market in November of 2014 to generally positive acclaim. The...
This past decade is the one that altered the very definition of Hollywood. (Verb: to stream.) Streaming services, of course, have been challenging the Hollywood status quo for years. Netflix began str...
The adoption of smart home devices reflects the overall Internet of Things (IoT) trend. A recent Parks Associates study revealed that in homes with a broadband connection, 26% now own a smart home dev...
