Google's introduction of a "little brother" for its Home smart speaker is a much-expected move, said Brad Russell, a research analyst at Parks Associates.
"They need a low-cost entry point for consumers that aren't already in the space," he told TechNewsWorld.
One of the goals of these product lines is ubiquity in the home, Russell pointed out.
"The reason Amazon's Dot has been so successful is not just because it's cheap -- it's because you can afford to put one in every room if you choose to," he said.
From the article "Google May Have Pixel Chromebook Showcase, Tiny Home in the Works" by John P. Mello, Jr.
Virtual reality needs its own kind of Web browser because the Web currently is designed for 2D, said Hunter Sappington, a researcher with Parks Associates. "As solutions like Mozilla's become more...
“They are trying to walk a tightrope,” said Steve Nason, director of research for Parks Associates, a consulting company that tracks consumer technology services. “They don’t want to sabotage the trad...
The experimentation with business models can help draw new subs and provide a point of differentiation, added Brett Sappington, senior director of research at Parks Associates . He said three SVoD...
Despite recent gains by Fire TV, Roku maintained its lead in the streaming media player market as of Q1 2018, according to Parks Associates . Roku held 37% of the market, ahead of Amazon, Google and A...
