Providing market intelligence for more than 35 years

In The News

Google Founders Turn To Familiar Face To Run Nest As Fadell Departs

"Nest products are best-sellers in the category," Chief Financial Officer Ruth Porat said on the April 21 earnings call. "It's a leading brand in the connected home. It's obviously early, but a very exciting category." Alphabet CEO Larry Page said in a statement that Nest's revenue has increased more than 50 percent annually under Fadell.

For the $3.2 billion that Google spent on Nest, more is expected, said Tom Kerber, director of research at Parks Associates.

From the article "Google Founders Turn To Familiar Face To Run Nest As Fadell Departs" by Ari Levy.

Previously In The News

Hulu An Even Bigger Chess Piece For Disney And Comcast After Sky Deal – Analysis

“They have a unique proposition, not just compared with Netflix but also with YouTube TV or Sling,” said Hunter Sappington, an analyst with Parks Associates, in an interview with Deadline. “They have...

Everything You Need to Know About the First Super Mario iPhone Game

"A new Mario game is likely to be popular not only among the kid/teen crowd but also among the older Millennial generation who grew up with the famous game," Jennifer Kent, director of market research...

Connected Cars Open Doors And IoT Devices

Parks Associates revealed that 27% of U.S. car owners would connected cars to communicate with the Internet-connected devices in their home, such as smart garage door openers and door sensors. Park...

The psychology behind the way Netflix raises prices

Unlike seven years ago, the move pushed Netflix’s stock to new heights. The key, for Netflix’s management, was learning to raise prices without spooking subscribers—by doing so in small and infrequent...