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August 06, 2024
A recent survey report from Parks Associates mentions that Roku is the most popular brand of streaming media players, followed by Amazon. The sample size is low, at 8,000 American households, but it shows that there is a competitive market that Google and others can compete in.
Parks Associates’ recently released Tech Ecosystem Dashboard reveals Roku is the most popular brand of streaming media players, followed by Amazon.
From the article, "Google finally has a successful long-term product, so now it's killing it" by Vinayak Guha
That’s especially important based on Parks Associates research that shows half of security system owners say they deal with too many false alarms, and more than 60% of respondents say their systems tr...
Executives now want to replicate some of that success in the United States, though they know it will be a challenge: Roku and Amazon control 80% of the domestic streaming TV market with their budget s...
Parks Associates’ research study, Insurance Opportunities in the Smart Home, finds that one-third of U.S. internet households with homeowner’s/renter’s insurance would switch providers to acquire smar...
As Elizabeth Parks, President and CMO of Parks Associates, details on a LinkedIn post mulling over the recent buyout of Vizio by Walmart: “For TV manufacturers and smart TV platform owners alike, t...
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