The number of broadband-connected households with a game console will fall to less than 50 percent by 2019 from today's 58 percent, thanks to the growth of gaming options on platforms such as smart TVs, media streamers and mobile devices, Parks Associates said.
Virtual-reality headsets also promise to take a toll, given that VR headsets announced to date — save for Sony’s PlayStation VR for the PlayStation 4 — are intended for use with gaming PCs or cellphones, Parks said.
By 2019, game-console unit sales will have fallen for almost 10 years, Parks said.
From the article "Game-Console Penetration To Fall Below 50% By 2019" by Joseph Palenchar.
In fact, since 2013, the percentage of broadband households in the nation using only antennas to watch linear TV has jumped from 9 percent to 15 percent, according to data released this month by Parks...
Pay-TV services are showing their age as subscribership continues to fall, leading to a projected 76.7 million subscriber decrease by 2024, according to a report by Parks Associates. This drop wou...
Amazon also offers transactional (both purchase and rental) and subscription streaming through Amazon Prime Video, continuing to forge partnerships with cablers such as Cox, which added the service to...
According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...
