Providing market intelligence for more than 35 years

In The News

Game-Console Penetration To Fall Below 50% By 2019

The number of broadband-connected households with a game console will fall to less than 50 percent by 2019 from today's 58 percent, thanks to the growth of gaming options on platforms such as smart TVs, media streamers and mobile devices, Parks Associates said.

Virtual-reality headsets also promise to take a toll, given that VR headsets announced to date — save for Sony’s PlayStation VR for the PlayStation 4 — are intended for use with gaming PCs or cellphones, Parks said.

By 2019, game-console unit sales will have fallen for almost 10 years, Parks said.

From the article "Game-Console Penetration To Fall Below 50% By 2019" by Joseph Palenchar.

Previously In The News

HTC Vive: Admits To "Shipping Issues"

First IoT Purchase? Security Cameras. Internet-connected security cameras are likely the first smart home purchase consumers make. So says a report from Parks Associates which notes that 9 percent of...

OTT Churn Edges Up In US

About 20% of US broadband homes had cancelled at least one OTT service in the last 12 months at the end of 2015, according to data from Parks Associates. Netflix has the lowest churn among US OTT s...

Wearables trends reflect growing use of analytics, customized value proposition

Data and user privacy remain top reasons consumers are wary of wearable devices. For instance, a recent Parks Associates report notes that about 35 percent of consumers who responded to a survey say t...

mHealth Looks to Solve the Diabetes Care Management Conundrum

Earlier this year, a report from digital health analyst Parks Associates found that 27 percent of people with a chronic condition want a mobile health device that tracks their health, but a significan...