Earlier this month, research firm Parks Associates published a study reporting that 29% of internet-subscribed households subscribe to at least eight separate streaming services.
From the article, "Future of TV Briefing: Streaming subscriber growth re-accelerated in Q3 2023" by Tim Peterson
The research in the report was done by Parks Associates, a “market research and consulting company specializing in emerging consumer technology products and services,” according to its public statemen...
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Netflix has some of the most loyal customers among streaming video services. While 52% of U.S. broadband households subscribe to Netflix, just 5% cancelled a subscription (including free trials) in th...
