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May 25, 2016
According to Parks Associates research, 80 percent of U.S. smartphone and tablet users who own at least one smart home device have downloaded mobile apps for these devices.
"The growing interest in the smart home space has prompted a large number of players to enter the smart home ecosystem with their own devices, platforms, and solutions," said Harry Wang, senior research director, Parks Associates. "This rapid expansion has resulted in a highly fragmented marketplace, and for companies to emerge successfully from the crowd, they will need to provide a seamless consumer experience that interconnects with all other functions of the connected home."
From the article "Fun Apps Driving Smart Home Interest, But Playing Together Is Key" by Barbara Vergetis Lundin.
In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...
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