Free ad-supported television is growing dramatically. According to Parks Associates, U.S. ad-supported streaming households surged to 41% in this year’s third quarter, up from 31% in Q1 2023.
From the article, "From FAST channels to co-viewing, CTV advertising will look different in 2024" from Digiday
When Roku launched its first product in May 2008, it was the first device able to stream Netflix to TVs. The company has since added more than 2,000 channels available through its platform, but older...
According to BloombergBusiness, which broke the story, neither Amazon nor its affiliated resellers will issue new product listings for the three devices as of that date. All unsold inventory will be p...
More than 330 million 4K UltraHD TVs will be sold globally by the end of 2019, an increase from two million in 2013. This is according to a new report from Parks Associates, Connected CE: Trends an...
According to a report from Parks Associates, Roku is the leading player in the US streaming device market, with a share of 37% as of 2014. The chart below shows that Google Chromecast ranked second in...
