Parks Associates, which tracked over 350 standalone over-the-top (Ott) streaming services in United States alone in 2022, found that 87 of U.S. internet households subscribed to at least one in the third quarter of 2022, up from 62 during the same quarter in 2016. About 54 of U.S. internet households reported subscribing to four or more Ott streaming services during the third quarter of 2022.
From the article, "From Artificial Intelligence to Profitability: 5 New Rules for Streamers in 2023 | Charts," by Lucas Manfredi.
Raj then moved on to talk more specifically about voice search. He referenced research from ComScore last year which stated that by 2020, 50% of searches will be conducted via voice. Further research...
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According to a recent report from research firm Parks Associates, services that stream television channels via the internet — known as virtual multichannel video programming distributors (vMVPDs) — ha...
