Finding the right streaming formula is a key test for Fox, even if it’s still early days. Fox Nation currently has 200,000 to 300,000 subscribers, according to research firm Parks Associates. (Compare that with the more than 3 million viewers that Hannity draws.) But the service is an opportunity to both find new customers and prepare for the future of TV.
From the article "Fox News Streaming Service Seeks Broader Audience With Hunting and True-Crime Shows" by Gerry Smith.
But what makes Spain unique in Western Europe is that about half of households have broadband but not pay TV, one of the highest internet-only household rates in Europe, according to research firm Par...
Parks Associates revealed that 27% of U.S. car owners would connected cars to communicate with the Internet-connected devices in their home, such as smart garage door openers and door sensors. Park...
Retailers and banks have their own mobile payment options. At least one research report from Parks Associates said that shoppers prefer mobile payment apps from retailers, and eMarketer noted that the...
Unlike seven years ago, the move pushed Netflix’s stock to new heights. The key, for Netflix’s management, was learning to raise prices without spooking subscribers—by doing so in small and infrequent...
