“The news channels have always seen their revenue driven by major news events, many of which are unplanned, but elections are an exception because they are predictable,” Baine says. “This year, the cast of characters is very interesting and I think that there is a lot of interest from the general public in the debates and the upcoming elections.”
It is possible that Trump’s absence from the latest Fox News debate could not deter viewers who have a broader interest in the election, predicts Glenn Hower, a research analyst at Parks Associates market research firm.
From the article "Fox News Needs Trump More Than CNN Does" by Tom Risen.
And speeds appear to matter. Parks Associates reported way back in 2015 that fully one quarter of Americans who switched to a new ISP "did so in order to obtain a faster service at a comparable price....
Hartstein’s decision was made easier because of a flood of Internet streaming services that allows consumers to cobble together their own video packages. There are more than 100 Internet video service...
A recent Parks Associates report reveals that 68 percent of U.S. smartphone owners listen to streaming music every day, for an average of 45 minutes per day. Amazon Prime Music emerged as the most pop...
Less than half of caregivers with a smartphone use apps aimed at caregivers, according to a report by Parks Associates. — MobiHealthNews From the article "Morning Read: Pharma Changes Afoot As Vale...
