In its shareholder letter, Roku stated that according to research from Parks Associates, 43% of all broadband households in the US that currently pay for traditional TV are likely to switch to streaming within the next 12 months. The company added that a report by Conviva indicated that the Roku platform held a 41% share of streams, making it the most popular streaming platform.
From the press release, "Four highlights from Roku’s (ROKU) Q4 earnings report."
The majority (61%) of households that do not own and do not intend to purchase a smart home device could be persuaded by reduced household bills or insurance discounts, according to the study, compris...
This information may seem mundane compared with smartphone geolocation software that follows you around or the trove of personal data Facebook Inc. vacuums up based on your activity. But even gadgets...
Meanwhile, Best Buy's push into services and its increasing assortment of smart-home devices—which are now in one out of four U.S. households with broadband Internet, according to researcher Parks Ass...
“Having smart home devices pre-installed in the home creates an immediate opportunity to demonstrate specific value propositions in safety, energy management and convenience,” stated Patrice Samuels,...
