This year's first episode of the Surge Series, the official podcast of the Illinois Science and Energy Innovation Foundation (ISEIF), delved into these questions from the perspective of the everyday consumer. Hosts Clare Butterfield and Uzma Noormohamed talked with Parks Associates' Eddie Accomando, an expert in applied anthropology, market research, and technology adoption whose recent report provides a comprehensive analysis of the trends that are contributing to adoption of home energy management products.
From the article "Four Clues To The Future Of Home Energy Technology" by www.smartgridnews.com
Sure enough, this has spurred a lot of “hoppers,” or consumers who cancel and re-subscribe repeatedly to many different apps. Netflix releases a new season of “Cobra Kai,” so they binge that one month...
Sixty percent of pay-TV subscribers, or nearly half of U.S. broadband households, are interested in streaming movies and TV shows from an online video service as part of their pay-TV subscriptions, ac...
“All of these companies when they’re launching these DTC services are weighing, what is the brand equity?” said Steve Nason, a research director at Parks Associates who specializes in entertainment co...
“The country is divided, almost in half,” said Steve Nason, research director at Parks Associates, a market-research firm. “There’s certainly a place for other perspectives.” From the article "Fox...
