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March 26, 2015
The global revenues for smartphone-connected fitness tracking devices and equipment will explode over the next few years, new research has claimed.
A report from research firm Parks Associates estimates that the fitness tracker market will grow from $2bn in 2014 to $5.4bn by 2019 as more and more manufacturers enter what is becoming an increasingly lucrative market.
This follows the release of several high-profile devices in recent months, including Microsoft’s Band wearable (pictured below).
“Our latest data finds adoption of connected health devices increased from 24 percent of US broadband households at the beginning of 2013 to nearly 30 percent by the end of 2014,” said Harry Wang, director of health and mobile product research at Parks Associates. “The most popular devices are exercise equipment with built-in app support and digital pedometers with wireless connectivity.”
From the article "Fitness Tracker Market ‘To Hit $5bn By 2019’" by Michael Moore.
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