During the April NAB Show 2024, Parks Associates said its research found that half of U.S. video-viewing households now watch FAST channels on a regular basis.
From the Media Play News article, "FAST30 2024: The Movers and Shakers in the Free Ad-Supported Streaming TV Arena"
Home security and safety are often some of the first usage cases brought up around discussions of smart home devices in broadband homes. And a new report from Parks Associates is indicating that insur...
Research company Parks Associates published a study last year suggesting that SVOD services stood to lose upwards of $500 million in revenue in 2015 from this practice. From the article "IBM Cloud...
“Nearly 50 percent of U.S. broadband consumers would like tools and support to help them lose weight or get into better shape, and over one-third are interested in products and services that can impro...
Rising consumerism of healthcare continues to be a transformative trend affecting the entire connected health industry, Harry Wang, senior research director at Parks Associates, observes. He’s referen...
