NEW PARKS ASSOCIATES WHITEPAPER ADDRESSES SECURITY SYSTEM INNOVATIONS ENABLED BY SMART HOME CONNECTIVITY.
Parks Associates, an internationally recognized market research and consulting company, has released a whitepaper noting that home security consumers are looking for solutions to reduce false alarms.
“Security system adoption has steadily increased in recent years, reaching 36 percent of U.S. internet households,” said Chris White, Senior Analyst, Parks Associates.
Advancements in security system technology have increased, and adoption has grown, particularly with affluent young adults and families, according to Parks Associates.
“New solutions include smart security cameras with two-way talk, neighborhood safety apps that provide communal surveillance, and personal security apps that give users on-demand access to certified bodyguards and safety professionals,” White noted.
From the article, "FALSE ALARM REDUCTION IS MAJOR GOAL FOR SECURITY DEVICE MANUFACTURERS, REPORT SAYS" by Cory Harris
Its Sling TV service also ranks among the top 10 most popular cord-cutting video services, according to market researcher Parks Associates. It puts the company ahead of direct rivals such as AT&T’s Di...
But more importantly, he said, T-Mobile wants to remake the cable TV industry much like it did mobile service. The company upended the mobile industry, getting rid of two-year contracts and offering u...
A growing number of consumers subscribe to multiple streaming services, with those paying for three or more services doubling since 2014, according to Parks research. And people don’t want to juggle f...
Consumers are becoming increasingly reliant on their home technology and adding devices at a rapid pace. According to Parks Associates, 26 percent of consumers currently own a smart home device and ap...
