Providing market intelligence for more than 35 years

In The News

Facebook Says, Unlike Netflix, It Does Not Degrade Its Video For Mobile

More than half of all US households with broadband subscribe to Netflix, according to Parks Associates.

"I predicted this would occur sooner or later", he continued, noting that subjecting all Internet entities to the rules, not just service providers, would be a "colossal mistake".

"We're at a point where there's so much video traffic going across the Internet", said Glenn Hower, a research analyst for Parks Associates.

From the article "Facebook Says, Unlike Netflix, It Does Not Degrade Its Video For Mobile" by Pablo Novarro.

Previously In The News

Beyond The Statistics: What Smart Home Users Really Think

Parks reported that 80 percent of U.S. smartphone and tablet users who own at least one smart home device have downloaded mobile apps for these devices, but how is that population of users engaging wi...

One-Quarter Of Millennial-Led Households Are OTT-Only: Parks

Looking at the OTT market, Parks says that 60 percent of OTT video services require a subscription, and 64 percent of broadband-enabled U.S. households subscribe to an OTT video service (up from 59 pe...

Netflix, Amazon, Hulu Leading In OTT Subscriptions, Finds Parks

The researchers at Parks Associates have come up with a tally of the most popular over-the-top (OTT) video services as ranked by the number of subscribers. While the numbers are estimates from the fir...

Hulu Mounts Push To Draw And Keep Subscribers: Executive

Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...