Apps will become the universal means for connecting interested parties, just based on nearly 1 million apps on the Apple and Facebook platforms. Consumers under 35 are increasingly ditching their browsers for mobile apps because they afford convenience and instant access, according to Parks Associates. Comparative pricing apps like RedLaser on iPhone and The Find on Google's Android have been all the rage among brick-and-mortar holiday shoppers.
From the article, "Facebook Leads New Social Mobile Commerce Charge" by Diane Mermigas
Watching video on mobile devices has grown in popularity, but two-thirds of consumers still view most of their TV shows on a TV, according to market researcher Parks Associates. "When you look at m...
In a new report ranking the nation’s top over-the-top (i.e.: Internet-based) streaming video services, Douglas County’s Sling TV makes it to the No. 10 spot. But just a bit more popular is The Blaze...
Several factors have contributed to the sudden expansion of connected car services available or coming to the market, most notably the expansion of mobile broadband networks, high penetration of smart...
"Declines in wired video service are definitely not something that traditional providers are ignoring," said Glenn Hower, a research analyst with researcher Parks Associates. He pointed to the new...
