Marketing for RecycleHealth got an unexpected boost from an applicant to the digital health communication certificate program, who volunteered her design skills and did a photo shoot of donated devices for promotional use. Through Twitter, a senior executive at Macy’s in New York got involved as well; now the company’s Herald Square store provides the RecycleHealth mailing labels at its Fitbit counter. (You can also print it off RecycleHealth’s website.)
With positive projections for fitness tracker sales—the industry, valued at $2 billion in 2014, should be worth $5.4 billion by 2019, according to Parks Associates, a market research firm that focuses on consumer technology—RecycleHealth has tremendous potential.
From the article "Extra Miles For Fitness Trackers" by Laura Ferguson.
DALLAS-The number of households that use Wi-Fi technology for home networking has now surpassed the number that use Ethernet, according to a new Parks Associates survey. According to the “Global Digit...
A growing number of consumers (79%, according to Parks & Associates research), are concerned about privacy in their smart devices. CNET has made privacy and security a much bigger factor when reviewin...
The percentage of U.S. broadband households that use digital antennas in their homes increased to 20% near the end of 2017, up from 16% in early 2015, according to Parks Associates. "Increasingly,...
Apple reducing its reliance on free trials for Apple TV+ is a “critical point” for the service, said Parks Associates research director Steve Nason, who follows the streaming industry. “For newer o...
