Even with strong development from Apple TV last year, research study firm Parks Associates approximated it to be fourth behind Google, Amazon, and also Roku in streaming device sales in 2014. Of the 42 million streaming gadgets offered last year, Google’s Chromecast was the leader, according to Technique Analytics, with a 35% market share.
From the article "Exactly How Apple Lost TV" by Steven Goodstein.
Industry analysts say companies are missing a chance to grow revenue. An analysis by Parks Associates estimated streaming providers will lose $550 million in 2019 from password sharing. "There has...
A survey released Thursday by market research firm Parks Associates suggests that the popularity of connected locks will expand in the next few years from early adopters to households with moderate in...
Illustrating the insurgent competitive pressure being faced by incumbent pay TV operators, Parks Associates released a report today suggesting that there are more than 200 OTT services currently opera...
In the meantime, the service can rest assured of its popularity in the U.S. New numbers from Parks Associates put Hulu as the third most popular U.S. SVOD, behind Netflix and Amazon Prime Video. Altho...
