"A new Mario game is likely to be popular not only among the kid/teen crowd but also among the older Millennial generation who grew up with the famous game," Jennifer Kent, director of market research firm Parks Associates, predicted. "Apple is hoping to recreate the Pokemon Go craze of the summer, which also leveraged an established gaming character and a sense of nostalgia to engage gamers from older demographics."
From the article "Everything You Need to Know About the First Super Mario iPhone Game" by TRACE WILLIAM COWEN.
New data from Parks Associates found that 40% of internet households live-streamed content over the past 90 days. The Dallas-based research firm found that live-streamed video consumption reached near...
According to a recent report from research firm Parks Associates, services that stream television channels via the internet — known as virtual multichannel video programming distributors (vMVPDs) — ha...
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