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July 11, 2017
While it doesn’t appear that streaming networks are going to crack down on sharing just yet, that could change if revenue from subscriptions decrease.
In fact, industry analyst Parks Associates tell Reuters that by continuing to allow password sharing service providers stand to lose an estimated $550 million in 2019.
Stopping the flood of password sharing wouldn’t actually be too difficult for some services. In fact, many have already limited customers’ ability to share.
From the article "Everyone Is Sharing Passwords And Streaming Services Know It" by Ashlee Kieler.
A 2022 study from market research firm Parks Associates found a quarter of American households subscribe to nine or more streaming services, while 50 percent are signed up to at least four. From t...
A study from earlier this year found pirating websites and password sharing could cost providers around $113 billion in the next five years alone. Conducted by Parks Associates, the research found tha...
Branded smart TV efforts came as both Roku and Vizio executives suggested this year that the era of the streaming dongle is dead and earlier data from Parks Associates’ found sales of connected TV med...
In a November column Parks Associates’ Eric Sorensen, director of Streaming Video Tracker, zeroed in on the growth of ad-supported streaming and evolution of formats. “Innovative ad formats, such a...
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