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February 09, 2016
Smartphones owners can’t keep their content on their phone, a Parks Associates survey of broadband households found.
Thirty-five percent of smartphone owners stream music to speakers, and 24 percent stream video to a second screen, such as a TV or PC, Parks said.
From the article "Everybody’s Doing It: How People Use Their Smartphones" by Joseph Palenchar.
The adoption of over-the-top (OTT) video services among US broadband households has increased by 12% since the third quarter of 2014, according to Parks Associates. The research firm said that both...
Some 73% of US broadband homes now connect one or more TV entertainment devices to the web, according to Parks Associates. The research firm said this marked an 11% increase, compared to the beginn...
“Importantly, all of these services have increased their subscriber base over the past year. The top five OTT services have stayed consistent, primarily through maintaining or growing the massive user...
This is according to Parks Associates’ latest ‘OTT Video Market Tracker’ stats, which said that overall churn rate for OTT services has been roughly stable for the past year. At the end of 2015, 20...
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