In The News

European OTT Video Use On The Up, Still Trails North America

March 28, 2016

Over-the-top (OTT) video usage in Western Europe continues to grow, but still trails North America – particularly for subscription video on-demand (SVOD) uptake – according to Parks Associates.

The research firm’s OTT Video Market Tracker report claims that 55% of UK broadband households and 51% of French internet homes watch TV programmes and movies online, compared to 70% in the US.

From the article "European OTT Video Use On The Up, Still Trails North America" by www.digitaltveurope.net

Previously In The News

Most Broadband Homes Have Pay TV and OTT Subscriptions

More than half of all U.S. homes with broadband subscribe to both a pay TV service and at least one over-the-top video service, according to a new study by Parks Associates. In its OTT Video & TV E...

YouTube TV goes live in Google's biggest swipe at Comcast yet

The name YouTube alone carries weight as a signifier of people’s viewing habits migrating online. And for networks taking part in YouTube TV’s launch, that could make coming aboard the service seem li...

What percentage of people pay after free Netflix trial ends?

Almost one out of three people who use a free trial to try out a streaming video service end up subscribing, researcher Parks Associates said Monday. That "sizeable portion" of trial users dwarfs the...

Hulu Adds (Mostly) Ad-Free Subscription Service

Hulu CEO Mike Hopkins chalked up the exceptions to rights held by studios on select series. “They have other commitments that they couldn’t free them up for a complete commercial-free offering,” he sa...

‹
1
2
...
391
392
393
394
395
396
397
...
719
720
›