The UK has got a taste for OTT video services -- but it prefers the flavor of the free stuff. That is one of the conclusions of a report into the European OTT market by Parks Associates , which found that BBC's iPlayer, ITV Player, 4oD (now All4), and Demand5 -- all free catch-up or on-demand offerings from broadcasters -- are the most popular services. As far as paid OTT services go, Netflix has a clear lead over its rivals, with a near 20% share of the UK's broadband households subscribing to its product.
From the article "Eurobites: BT Lands EU Cloud Deal" by Paul Rainford.
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Amazon doesn't publicly disclose how many Amazon Prime members it is the U.S., or globally for that matter. But late last year, research company Parks Associates published data suggesting that Prime V...
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