"Esports is currently a niche market, but it has the ability to engage often hard-to-reach demographics," says Hunter Sappington, a Parks research analyst, in comments accompanying the latest report.
"Esports is a young, dynamic, and fast-growing industry. While viewership of many traditional sports is waning, esports is well positioned to capture the attention of a generation that grew up playing video games.”
From the article "Esports Niche Getting Bigger; 62% Play At Least An Hour Per Week" by P.J. Bednarski.
Sony may be back in profit thanks to strong demand for its latest-generation PlayStation and its assorted games. However, the days of the dedicated games console look to be numbered. The majority o...
According to research firm Parks Associates, the average U.S. broadband household currently has over 120 GB of digital media and files which is projected to grow to over 1 TB (terabytes) of data by 20...
"Over 70% of voice-recognition users are satisfied with the experience of using this solution on their smartphones, which is driving experimentation with this functionality on other platforms, includi...
Parks Associates, a market intelligence firm, claims that while connectivity is still in its infancy, it is moving along rather quickly. “We’re moving past the early adopter phase of connected cars,”...
