Providing market intelligence for more than 35 years

In The News

Energy Bundled Services In Homes

The number of homes with BOTH broadband and solar PV doubled in the last two years as the number of broadband households that have adopted rooftop solar PV panels grew to 4 percent cross nation by the end of 2015. In addition to this growth, seven percent of U.S. broadband households said they plan to purchase solar panels in the next 12 months, according to new research from Parks Associates, an industry consultancy firm.

According to Parks Associates, consumers are interested in taking an active role in the distributed electricity grid with 40 percent of United States broadband households showing a growing interest in the ability to manage and monitor their electricity usage, store unused electricity and sell it back to the grid.

From the article "Energy Bundled Services In Homes" by www.renewableenergyworld.com

Previously In The News

PeerLogix sees momentum from demand-side integration

TV audiences have fractured, with over half of US households streaming OTT content daily, according to recent Parks Associates research. Advertisers have followed suit, and 2016 marked the first year...

HomePod Gets Multi-Room Audio Chops With iOS 11.4

The addition of multiroom functionality for the HomePod advances Apple's strategy for the product, said Dina Abdelrazik, research analyst at Parks Associates. "Its market entry approach was to intr...

Disney Plus isn't a 'Netflix killer,' but other streamers like Apple should be worried

The truth is that there has historically been a high rate of overlap between subscribers of streaming services like Netflix, Hulu, Amazon Prime, and HBO Now. Research by Parks Associates late last yea...

Here's how banks can reinvigorate deposit growth with incentives

Streaming incentives could appeal to a widespread customer segment. Streaming services have broad appeal: 64% of US households have access to either Netflix, Hulu, or Amazon Prime Video, and more than...